In 2010, It sold 1 million filter jugs. Real society phenomenon, There are many families in France who have opted for this solution, which allows to filter the tap water. About 20% homes are equipped at present time. The German mark, Brita, is the undisputed leader with 90% sector market share.
The success of these carafes is due to several factors :
1) Marketing
According to the Union that defends the bottling industry, Brita segment 10% of its turnover to marketing, What is huge. The mark does not hide that it attaches great importance to advertising to become better consumers know and better showcase its products.
2) Of “assets” put forward
The filter jug is “more practical” Depending on the brand because it is more necessary to carry water bottles, It is more “economic” because the price per litre is greatly reduced and finally, greener car waste is less.
You should however know qualify these assets. Indeed, water from the tap is still preferred because is available immediately (a few minutes of waiting are necessary for water is filtered by a carafe). The tap water is even more economical as a carafe costs an average of 20 € to 50 € and cartridges, to change monthly, on average 7 €. The tap water is also of course more ecological because it is devoid of any “packaging” disposable (CF. cartridges that you throw every month).
The main selling point is their ability to filter water so as to make “best”. And it is on this point that the rub.
Member of Parliament for the Alpes-Maritimes, Mrs Marland-Militello asked the Minister of health and sports for a survey filter carafes be carried out. We read in the response of Roselyne Bachelot that “the use of filter jugs made today no recommendations by the Ministry of health, water from the public network should already conform to the regulatory requirements of quality”. We read also, not without some surprise, that of “incompletely of undesirable or toxic substances in the water consumed [outcome of filtering carafes] are possible” during intensive use or when the cartridges are not changed in time.
His side, Nathalie Davoisne, the water C.I (Water Information Center) says “prefer filtered water from the tap water, It is above all a matter of taste. Filtering does not improve the quality of the tap water, This water is subject to multiple controls and is perfectly drinkable. But if you choose to buy a Brita jug must think about changing the filters, otherwise There may be a health risk”.
What is really ?
Consumers ' association Only choose did a study on 7 new filter carafes in the laboratory and also studied those used every day in 30 families. The editor-in-Chief of the association, Jean-Paul Jay, has brought the findings early may 2010 France-Info.
Laboratory results :
- The removal of chlorine taste is real. On the other hand you should know that you will have the same result, and this completely free of, leaving a jug of water for an hour in the refrigerator.
- 6 carafes on 7 have one “some efficiency” to reduce lead levels (less than 10 micrograms per litre), When they are new. Jean-Paul Geai we must relativize these results because the lead pipes are becoming increasingly rare. In 2013 a standard provides that lead levels below 10 µg/L of water.
- The decanters are totally inefficient to remove nitrate.
- “The effectiveness of filtering carafes is very average” to eliminate the pesticides (Here the glyphosate has been sought because it is one of the most used pesticides).
- Carafes boast all reduce the limestone. M. Jay says that “the reduction of the limestone is real but modest”. However he added that what the carafes called limestone is actually calcium, indispensable to the proper functioning of the human body. Studies estimate that the water we drink is 20% intakes of calcium per day. So it's totally ridiculous to remove it from the water.
- The cartridges that also use Silver for filtration salts in replicating in water. According to that to choose even if “the doses are low” Why should one find after filtration while initially this metal is not present in the tap water ?
Outcomes for individuals :
The association alerts us that “There, It is the catastrophe” and says that “analysis of water filtered by these decanters in 30 families gives worse results than the tap water before filtration”. Lead, nitrates, limestone, pesticides, micro-organisms, the salting-out of money, are all found in larger proportions. “In the end the results are disastrous for filtered water” concluded that to choose.
There are several reason for this. It is necessary to handle the carafe with a lot of precaution (hand hygiene, etc.) otherwise the microbes can greatly multiply (especially in the ambient air). It must also be very strict with the replacement of cartridges which can, After a certain time, become tedious and costly or simply be forgotten.
Main sources :
- France-Info
- Only choose
- Brita
- InVs
Further reading :
Denis Lefevre and Vazken Andréassian : Water at Risk ? : A resource to preserve daily
Today, each uses French 148 liters of water for their daily needs. If our country appears rather well endowed with water, some regions have excess or shortage, or diffuse pollution. Will we run out of water ? Can we have confidence in tap water ?
Similar articles :
I'm pretty cautious regarding this Article. Between the ends of articles “What to choose” without context, and comparisons between the silver salt and alluminum are two things that have nothing to do, I really wonder if the Brita filters presents a danger …
Hello Antoine,
We have corrected this amalgam was done between silver salts and aluminum and thank you for pointing out this inconsistency. We also have, for more transparency, put our link different sources, feel free to check the information section. Kind regards
I notice that the danger of aluminum often seems retracted, in everything I read from Brita it is obsolument no mention about its filter jugs ! Disappointment.
Hello,
Jugs only filter shortly see they reject more than they dépolluent!
IT must be done “sacrifice” for his health to gain a system that produces living water!
Nice evening
Damien
http://qualitedeleau.weboblog.com
Living Water :I completely agree, but go about coment,
Thank you
For living water, look at solutions… on my site!
http://www.qualitedeleau.eu
According to the terms of use, … Yes
Hello,
You will find at this address “ch4service.fr” a selection of simple solutions for filtration and a reflection on the purification processes.
Well cordially
so what you have to choose?? water bottles are no longer recommended because of the plastic components, What is the best solution??we do not know
Tap water!
and all the meds of tap water!!!!
Rainwater !
…who will be busy all air pollutants ! There's no worse.
Hello, Brita segment 10% of its turnover to marketing. It's possible, although I see some ads for this brand. Is that a lot, I do not know. However facing the advertising power of bottled water, marketing Brita must surely make pale. This reproach from a water bottle producers federation, it's a little hospital that cares for charity ! That said, the risks mentioned by doing your are surely real. I have a filter jug, not to remove the taste of chlorine, that actually disappears quickly, but the… Read more "
For my part, the cost and environmental impact of bottled water I bought every month asking me growing problem. Not to mention the clutter at home ! I wondered if I was not going to equip me with a filter jug… but very skeptical because of bisphenol, plastic and monthly cost of the filters ... I found on the Internet site http://www.fontaine-filtrante-stefani.com which offered filters containing colloidal silver : It eliminates a large number of pathogenic bacteria including strains resistant to antibiotics (E.coli for example) as well as many viruses, from… Read more "
ATTENTION!
*** SPAM COMMERCIAL***
Thanks to Brigitte who does not have the delicacy to indicate that she shamelessly promotes her filter fountain…
Real “infomercial”. To believe that she works there…
We can clearly see Madame Michue, sorry Madame Brigitte enthroned in front of her fountain…
Hello,
Very interesting subject,thanks for the article.
Even if Brigitte works for these fountains it doesn't matter, she shares information which is the goal of our exchanges … Let's not forget that everything that is 'anti-consumption'” is always denigrated and it’s a shame…
I also wanted to talk about a durable filter that removes all these constraints (filters to change, bacteria etc.) and which bring other advantages but I will rather leave you an address so as not to be accused of Advertorial : http://www.hyeco.fr .
Here you have the information for you to judge.
Hello, Agree on the packaging question, but for the other arguments present in this article, there are few that really hold up. Regarding limestone, I did a test which is not wrong… with a bowl of water. After a few weeks of filling this bowl, a huge layer of limescale had to be removed with vinegar; since I got this carafe, plus r-i-e-n. So it's real… and not “modest”. If you claim that Brita does not reduce the quantity of lead in tap water "because there are far fewer lead system… Read more "
Hello, As mentioned in the article :”On the other hand […] what pitchers call limestone is actually calcium, indispensable to the proper functioning of the human body. Studies estimate that the water we drink is 20% intakes of calcium per day. It is totally ridiculous to remove the water.” After, each is well on free to have his own opinion. However this site is not at all “commercial” as you say. The purpose of this website is not to generate revenue but to share information that we consider important.… Read more "
What bothers me is that it is about a scientific study but nobody is quoted.
I would like to read the scientific article, result of this study in order to be able to judge its validity.
Were the tests carried out on sufficient samples? ? What about witnesses ? What type of carafe is tested ? etc etc…
I think we can't just say “a scientific study was carried out and shows that…” without giving the names of the scientists in question and a link to the article !
Did you have any answers as to the source of the scientific study carried out ?
It seems interesting to me to verify the reliability of this study via the people who carried out this research.
Bottled water is everywhere right now, and I must admit it's convenient. Sadly, it's terrible on the environment. All plastic, all shipping and transport trucks, just for something that comes right out of your tap. well, if you are not a fan of tap water, take a look at water purifiers Stefani. They will give you water the same taste as bottled, but are much cheaper, and much greener. Stefani water filters are a more natural way to purify water. The Stéfani filters… Read more "
if this is not the pub..
Without being a great scientist I have reasonable technical basis and I am surprised by a lot of ability ( original article and readers ) using inaccurate and even some false arguments to justify their beliefs . The water supplied is safe so no significant danger drinking except for health which is not to say that it is good to taste and active coal can admit that filtration removes the origin of tastes and odors . We can also remember that it is the dose that makes the poison and often (but not… Read more "
Agreeing with DA54, including: “I think we can also agree that misused carafe can be contaminated with bacteria or other but I do not see how she could bring lead, nitrates, limestone and pesticides without having at least taken from the water during previous uses.” Was, it's the immaculate conception, is the immaculate contamination… And about the history of limestone: calcium or no calcium, by region, there are more or less hard water. ” Studies estimate that the water we drink is 20% intakes of calcium per day. ” average yet… Read more "
hello Ndup & DA54, I venture an explanation for : “I do not see how it could bring lead, nitrates, limestone and pesticides without having at least taken from the water during previous uses” totally agree with you, However, I think the author of the article emphasizes more the fact that if indeed these materials, lead, nitrates, limestone and pesticides, have arrived by water that has been filtered (tap), they are not absorbed gradually (in bad filter maintenance), but massively by the body, of danger or !!! (in the same way that certain substances… Read more "
Hello, My case Character : I was offered a britax m I am served 3 max month. I got sick meningeal syndromes m had told, analyses, blood test, cultures etc….. , nothing after two days of symptoms. Some months after re meningeal symptoms re analysis taking blood cultures and lumbar puncture ! Nothing short rest we leave and then after some months we are back in……. Point made with doctor : that is what has changed in your life eating places objects etc.…. Yes the britax ?… Read more "
Hello, to respond to messages posted, the only solution was ennoncée as high quality is buying bottled water glass but it's unaffordable luxury. This is the only total quality protection so that it can keep its virtues and not be contaminated during transport. Another flaw that t he water from either the pending height.
I can not stand tap water, every time I drink, I make the’ aerophagia and I have stomach pain for at least 4 hours! If at the same time someone could give me some information on this subject, what component does it come from?’ my body's intolerance to tap water? so I took the’ habit of drinking filtered water, and during my pregnancy, I had severe muscle cramps because I was magnesium deficient. So I now know that calcium is found in tap water, but magnesium? and if the… Read more "
It's the rub that hurts and not the “bas”. Stop messing with spelling ! Thank you.
Personally, I am an avid user of filter jugs. I also wrote a specific article on this subject on my site “Like Robinson in the crisis”. It is obvious that there is a right way to use it and the article above recalls the essential points. What to choose ? says nonsense by claiming that in filtered water there is more of everything that was supposed to be removed. Unless in their lab, they still believe in spontaneous generation... I hope that the water lobby is not behind it... The tests carried out by 60 million of… Read more "